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Professional Development

Ensure that your staff is putting their best foot forward with the following professional development opportunities.



  • Experiential Tourism 

Discover how to "re-package" your existing products and services in a new way to create memorable experiences that will keep visitors coming back again and again. Custom designed to help your staff, board and volunteers think outside-the-box, this informative presentation will help you take your current attraction to the next level of success.


  • Tourism Ambassador TrainingAmbassador Training

Does your front line staff know where to send visitors to the area? Ensure that they have up-to-date knowledge by allowing our team to inform them of the many attractions and points of interest that Martinsville-Henry County has to offer. 

Call 276.632.8006 or email Tourism@YesMartinsville.com to book a workshop for your business. 

Residents may also go through the program individually


FAM Tours

Get on the bus and discover what you've been missing in Martinsville-Henry County, Virginia! In this fast paced half or full day Familiarization (FAM) tour, participants will visit a variety of businesses and attractions in the area to discover more about them.

It is the perfect way to network and by gaining first hand experience. Participants can better cross-promote amenities as a community ambassador.

"I enjoyed seeing all the attractions and your beautiful Visitor Center. It was a pleasure to spend the day in Martinsville-Henry County! My staff and I will be sending visitors your way! - Tonya Koger, Tourism Relations Manager, Virginia Welcome Center in Lambsburg

“I have learned so much about the many beautiful and wonderful assets in our community. I have lived here my entire life and did not know about all the fun activities available. We have visited many places from the Philpott Marina to the Smith River Sports Complex with many stops in between. At the end of a FAM tour, you feel appreciative and thankful to live in a community that offers so many opportunities for us to enjoy and all you have to do is walk outside and have fun. Life is good in Martinsville and Henry County!” - Robin Campbell

Call 276.632.8006 or email Tourism@YesMartinsville.com to schedule a tour for your employees. 


Small Business Training Events

Our colleagues in the EDC's Small Business Division offer a variety of training events that will also enhance your business. Visit their site for a complete list of courses.